IRI extensive Research and Development investment fuels the invention of products, upgrades, solutions and new technologies, so that we can better serve customers and grow our customer offerings. IRI invents, engineers and delivers merchandising solutions and technology that drives consumer decisions and creates value. We generate valid range recommendations improving profits and sales, whilst at the same time enhancing the consumer shopping experience by enabling clients to deliver the correct mix of products to store, displaying a credible range.

The Apollo brand is used in over 42 countries and has more than 7,000 users worldwide including 70 retailers and 3000 suppliers.

Main Areas of Business

• Customer Solutions - Retail and Manufacturer software for category management process. These solutions facilitate the management of the whole process from setting objectives to implementation and compliance, for all sizes of business.
• Customer Support - Services are offered to all existing Apollo clients providing upgrades, onsite support and development of enhanced category management solutions.
• Merchandising Consultancy - In partnership with Information Resources, we offer an adaptable team of experts with in-depth retail merchandising capabilities and a vast wealth of experience.

RetailSmart introduces the most flexible and scalable retail merchandising solutions into the UK, with Automated Range and Planogram production and delivering a controlled publication of range and plans to store. The Apollo Brand has been developed over 15 years with many worldwide leading retailers and manufacturers.