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MSA Planogram Software

for category management

About MSA

Merchandising & Space Advisor is used by some of the world’s largest and sophisticated retailers and suppliers, for driving profits in store and within the category. Companies using MSA Planogram software around the world are increasing by 30% year on year, for the last 10 years. Due to MSA intuitive design, even the most complex planogramming procedures are made easy.

Planogramming capabilities

With MSA, users can recreate all types of fixtures in minutes and start placing products to create optimised planograms in a fraction of the time other applications take. Making changes like increasing or decreasing planogram sizes, moving bay positions, adding shelves or pegboards takes seconds, saving time for category analysis and space optimisation.

MSA offers comprehensive, customisable reports & graph capabilities, driving category insights and actionable changes. Reports and graphs commonly used are; Space vs. sales for correct space allocation of products, brands and categories; gap analysis identifying missed sales opportunities within the category; merchandising reports for in store implementation and days of supply highlighting potential out of stock and wastage issues.

Why Retail Space Planners prefer MSA

MSA is designed on an innovated platform dedicated for range and space planning, which means planogramming tasks that are normally time consuming and complex are made simple and easy within MSA.

In addition MSA helps maximise sales and profits for every inch of the shelf space, whilst identifying the best shelf positions for your brands and target products. MSA is a true category management tool, linking space and sales data to allocate the optimum space for each product, reducing out of stocks and wastage.

Category management advisor

MSA helps identify products that are over or under stocked, increasing sales at the shelf and optimising space. It also recommends category space adjustments, so each product, product type, brand and manufacturer, receives the optimum space allocation.

Furthermore; space allocation recommendations can also be based on category management objectives, for example, growing loyalty on a selected brand or considering market trends for growth products.

3D presentation & implementation

The 3D capabilities of MSA provide a realistic view of the planogram and can be exported to an image file for presentations, or printed.

MSA allows users to print single or multiple planograms, with outputs for saving as an image, pdf or publish to the web in HTML. The page layout can be designed with planogram views, merchandising reports and graphs, ready for implementation in store or for presentations.

Range & space planning solution

MSA planogramming software is part of the Nexium range and space planning solution. Once planograms are created they can be automatically linked to SPD Store Planning to optimise retail store.

In addition planograms can be linked automatically to ATPRO range assortment to calculate the optimum range of products using ECR (Effective Consumer Response) proven category management methods.

Benefits of MSA planogram software

  • Create all types of fixtures & place products
  • Edit planograms & products
  • Assign sales data & analysis
  • Highlight planogram hotspots
  • Highlight over & under stocked products
  • Category management reports
  • Merchandise in store using planograms
  • Share planograms with clients in any format
  • Create a consistent look & feel in all stores
  • Manage range & space across all store sizes
  • 3D views for presentations
  • Range review presentations
  • Perform category analysis, space vs. sales
  • Gap analysis report; identify products that sell well in market that aren’t listed in store
  • Tighter inventory control and reduction of out-of-stocks

Learn more about:

Software training & support

Retail Smart consultants provide necessary training on Merchandising & Space Advisor, in order for users to be proficient in all areas of creating planograms and analysis.

As part of annual maintenance payments, full support and software upgrades are provided, by our dedicated team of consultants.