virtualreality
3D virtualisation & shopper research
3D shopper research
ActiSKU has created a revolutionary way for brands and retailers to carry out market research using ultra realistic virtual 3D environments.
Consumer panellists shop virtual stores to test marketing concepts, with every second of their visit recorded producing rich statistical data on consumer behaviour. Online shopper research opens the door to millions more potential consumer panellists, improving the validity of all research.
3D virtual visualisation
ActiSKU, a operational marketing solution enables you to test and visualise, in real time, new store designs, innovative concepts, point of sale, gondolas or planogram positioning and new product development. The increased use of 3D visual aides has helped to simplify complex concepts and reduce the margin for error when category or store planning.
Once a 3D virtual store, using ActiSKU, has been created.....you can sign off plans and concepts or visually sell in.
Click here to view the ActiSKU Virtual Shopping video
Key benefits
- Test marketing concepts in virtual environments
- Test store concepts, planograms, products and POS
- Unlimited number of potential consumer panellists
- Precise statistical view of the shopper experience
- Faster than classic research methods
- Costs are a fraction of traditional research
Key benefits
- Exceptional presentation tool for of design concepts
- Visualise in-store promotions before they happen
- Replacing need to test in real or reconstituted stores
- Enables brands to launch new concepts more quickly
- Identify store and planogram hotspots
For further information download a brochure or call us on +44 (0) 1785 782 990.